Ferrari Confirms Purosangue SUV Production Set For 2022

Ferrari’s first SUV is set to compete with current offerings such as the Lamborghini Urus and Bentley Bentayga.

Fans with rich pockets have been waiting with bated breath for additional news since Ferrar confirmed its first-ever SUV (or should we say FUV). Proof that when it comes to automobiles, no one beats Italy.

The news has reached us directly from the horse’s mouth, and we mean that in the literal sense of the term. The Purosangue, sometimes known as pure blood, will be produced by Ferrari starting in 2022.

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Ferrari’s Deviation From Heritage

Once, Ferrari did not want to make an SUV but then again, once, Ferrari also looked down upon EVs. How the mighty have changed. Considering their competition already has their SUVs in the market, namely the Lamborghini Urus, Rolls-Royce Cullinan, and the Aston Martin DBX, it is high time the Purosangue came out and offered a Ferrari-Esque alternative to those who like their SUVs to be fast and furious. Sorry, make that luxurious.
So, Ferrari, in their 2021 sales report, has confirmed that the production of the Purosangue will start this year, and deliveries will begin in 2023. The wait is finally over, or has it just begun? Spy shots of the Purosangue are online, although actual details of the car are still under wraps.

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Ferrari’s New Record For 2021

Ferrari is very happy with its 2021 sales report, considering it sold more than 11,000 units globally last year, translating to a 22.3 percent growth compared to 2020. The increase in sales has come from Ferrari’s stable of V8-driven supercars, although the sales of the V12 cars have slipped by a little more than 16%, since the exit of the 812 Superfast.

We do wonder as to what the Purosangue, likely a five-door, four-seat SUV, would do to the sales figures for 2022 and beyond. Considering that Ferrari’s attitude towards an SUV was more on the lines of “over our dead bodies,” the new Fiat-Chrysler aka Stellantis leadership, is proving to be a game-changer for the brand.

For now, 2021 has made Ferrari a very cool, net profit of Euro 833 million. The Purosangue’s estimated price is likely to be in the $300,000 to $400,000 range, so obviously, Ferrari’s first-ever SUV will be raising the bar – in both sales and profits. Will it carry a V8, a V12, or go the hybrid way? The following months are likely to see the reveal of the Purosangue, so watch this space for more about Ferrari’s FUV.

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