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Mahindra Cars Naming Explained

How Do Mahindra Name Their Cars ?

In India, Mahindra has been on a roll. It is giving its brand a facelift with a new logo and upgraded models. The first car to receive this new treatment is the XUV700. It also just earned our ‘Car Of The Year’ award, demonstrating its success. However, one feature that has stayed consistent in Mahindra is the way the company names its vehicles. The story behind Mahindra’s automobile names will be discussed in today’s post.

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The ‘O’ Factor

Mahindra XUV700 Hits A Delivery Milestone Of 14,000

Bolero, Scorpio, Xylo, and Verito are the most popular Mahindra models. The XUV500, XUV700, and other vehicles are all pronounced with a double ‘oh’. As a result, superstition is the driving force behind this appellation. Mahindra’s first two automobiles, the Scorpio and Bolero, were hugely successful, so the company decided to name all of its vehicles after them. It also ensures that the naming strategy is consistent.

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XUV, TUV And KUV Stands For ?

The X stands for Generation X in vehicles such as the XUV700, XUV500, and XUV300. A utility vehicle is denoted by the letter UV. The series is represented by the numbers 700, 500, and 300. Similarly, TUV stands for tough and UV stands for utility vehicle, indicating that it is a tough utility vehicle. The K in the KUV series stands for kool, indicating that it is a Kool Utility Vehicle.

Mahindra Upcoming Cars

Mahindra is now developing the next-generation Scorpio, which will follow the same design pattern. Then we may expect Mahindra to concentrate on its newly developed electric vehicles. We anticipate a similar moniker for Mahindra’s new electric vehicles. Stay tuned for more such interesting content.

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