Maserati, the Italian luxury carmaker, has launched a new vehicle customization programme called ‘Fuoriserie’ in India. The carmaker offers a one-of-a-kind personalisation option for its customers to design and customise the vehicle to their tastes and preferences under this scheme.
- It includes three collections – Corsa, Unica, and Futura
- Recently, a custom-built Maserati Levante Trofeo was imported
The Fuoriserie collection consists of three collections: Corsa, Unica, and Futura. These collections provide a variety of options and combinations, such as colours and liveries, to allow customers to personalise their Maserati products. A custom-built Maserati Levante Trofeo in Blu Denim Solid paint and 21-inch Staggered Helios wheels has recently arrived in India.
Speaking at the launch event, Bojan Jankulovski, General Manager, Australia, ASEAN and India, Maserati, said, “Bringing our Fuoriserie customisation programme to the Indian market is a source of great excitement for us. Maserati’s DNA is infused with Italian luxury and exclusivity, and we are proud to provide our customers with a one-of-a-kind experience that reflects their individuality. The Fuoriserie collection aims to highlight Maserati’s passion for performance and power, which has earned us a stellar reputation around the world. We are thrilled to offer this collection to our valued Indian customers.”