Maranello’s CEO is confident the model will exceed the customers’ expectations.
This week, Ferrari held its annual shareholders meeting, during which Chief Executive Officer Benedetto Vigna unveiled two new models for 2022. The first is a convertible version of the 296 GTB, which will be unveiled on April 19, and the second is the company’s first SUV. The Purosangue has yet to be revealed, although Maranello’s CEO has stated that the official debut will take place “in the coming months.”
He didn’t reveal much about the Prancing Horse on stilts, other than to say that it’ll “beyond our consumers’ expectations.” These two new vehicles will bring Ferrari’s ambition to deliver 15 new cars by 2022 to a close, as stated during the Capital Markets Day in mid-September 2018. The next business plan will be unveiled in June, and we should hear more about what the renowned Italian brand has planned in terms of hybrids and electric vehicles.
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The first Ferrari without a combustion engine will be here sooner than you think. Initially, the business stated that it would not be available until the second half of the decade, but the EV has been pushed back to 2025. Surprisingly, the 342-page Annual Report for 2021 warns that tougher emissions restrictions could be detrimental to enthusiasts:
“Depending on the future regulatory developments, the technological solutions required to ensure Euro 7 compliance may affect customers’ expectations on performance, sound and driving experience.”
We’re crossing our hopes that the name “V12” will be used at the next Capital Markets Day, as we’re hoping Ferrari’s engineers have discovered ways to make their NA powerhouse cleaner. In fact, technical boss Michael Leiters outlined plans for an even more powerful twelve-cylinder engine in May 2021, one that would outperform the 830-hp version seen in the 812 Competizione.
It’s worth noting that Ferrari does not use the abbreviation “SUV” in any of its official documents that mention the Purosangue. The Maserati Levante, on the other hand, is classified as an SUV in the Annual Report 2021. What is the Purosangue anyway? It was previously referred to as a Ferrari Utility Vehicle (FUV), but now it’s described as a new “luxury high-performance vehicle” for the GT range.
“Purosangue” is listed as a body style in the Sustainability Report 2021, alongside the classic coupe and spider. It will be a real four-seater, with rear doors and more legroom than the FF and GTC4Lusso that came before it.