Wednesday, May 8, 2024

Kia India records its highest-ever March 2022 sales, thanks to Carens and Seltos.

Kia India has achieved its highest-ever monthly sales, with a year-on-year increase of 18.44 percent. In the month of March 2022, the company sold 22,622 units. With 8,415 units sold, the Seltos remained the brand’s best-seller. Last month, the Korean automaker also delivered 7,008 units of the newly launched Kia Carens.

The Kia Sonet and the flagship Carnival MPV both sold well, with 6,871 and 328 units sold, respectively. In March, the company held a 7% market share in the domestic passenger vehicle market. In addition, Kia India has achieved its highest-ever quarterly sales. Last quarter, the company sold 60,602 units, representing a 9.5 percent year-on-year increase.

Despite a global supply chain disruption caused by a semiconductor shortage, Kia India delivered 1,86,787 vehicles in FY21-22. The brand increased by 20% year on year. The Seltos and Sonet accounted for 51% and 40% of Kia India’s total domestic sales in FY22, respectively.

Kia India

Commenting on the development, Hardeep Singh Brar, VP and Head of Sales & Marketing, Kia India said, “2022 has been a good year for us so far as we have been able to sustain our positive sales momentum in the past quarter. Our growing sales number can be attributed to our recently launched Carens, which has won Indian customers’ hearts. We look forward to this outstanding positive trajectory continuing, backed by our revolutionary products and quality customer experience services. We thank our customers for their unwavering faith in us so far.”

The newly released Kia Carens has surpassed the 50,000 booking mark. In just one and a half months since its release, the vehicle has sold 12,117 units. Kia recently reported 4 lakh domestic sales and 1 lakh vehicles exported to more than 91 countries.

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